Managing a Spiritualist Center
Newsletters are used by churches, companies, nonprofit groups and other organizations to spread news to a target audience. When designing a newsletter, use no more than two or three different fonts. Choose simple fonts because overly decorative or difficult-to-read fonts may deter readers. If the newsletter publisher wants to use a more decorative font, consider using it sparingly, such as only in the titles of articles or sections.
Times New Roman
Times New Roman is a common font that is widely recognized and readable. Times New Roman is a serif font, meaning its letters have "tails." Serif fonts are usually best for the copy of a newsletter. Sans serif fonts, those without tails, are commonly used for headlines. Times New Roman is a safe option for the body of a newsletter and is also easily read in bold or italic.
The Arial font is another easy-to-read font for newsletters. PS Print recommends this sans serif font for pull-out text boxes, charts and graphs. Arial is also a strong font for headlines. Arial comes in other forms such as Arial Rounded Bold, Arial Narrow and Arial Black. Using Arial throughout the newsletter and switching between its other forms for headlines or text boxes can add visual interest.
Franklin Gothic and Others
Franklin Gothic is traditional font commonly used by the newspaper industry. According to PS Print, newspapers use fonts like Franklin Gothic, Times, Century and Helvetica for headlines and body copy because of their readability and heavy weight. Consider using one of these fonts for headlines throughout the newsletter and a font like Times New Roman for the newsletter's body copy.
Fonts to Avoid
According to Creative Pro, avoid using fonts with light type faces, such as Goudy Old Style, New Baskerville, New Caledonia or Centaur. These fonts may look nice on the screen, but they may be difficult to read when printed in a newsletter. Also avoid fonts such as Adobe Garamond, which is often too delicate for body text. When you do settle on fonts for a newsletter, use the same fonts in each issue to remain consistent.